Alexa Chung - the new face of Pepe Jeans
February 5th, 2010
It seems that there is nothing that the stylish Alexa Chung cannot achieve - not only has she bagged herself a hot, rocker boyfriend and presented countless TV shows both in the UK and across the pond, but she has now been named as the new face of Pepe Jeans.
The former model is returning to her fashion roots and following in the footsteps of top celebrities who have previously fronted the brand, including Kate Moss, Sienna Miller and even the hunky Cristiano Ronaldo.
In frankly stunning shots by photographer Tom Munroe, Alexa is seen fashioning a variety of gorgeous denim ensembles, including straight leg jeans and a ragged-collared jacket.
We here at Secret Sales HQ are not in the least bit surprised that the fashionista was chosen to represent the designer jeans brand – in 2009 she earned the accolade of the Most Stylish Woman in the World by Vogue magazine, pipping the likes of Cheryl Cole, Emma Watson and Kate Moss to the post.
Alexa’s style is so enviable that even a Mulberry bag was created in her honour.
But not only is she looking gorgeous in front of the camera in this new campaign, she is also getting involved behind the scenes for hot American brand J Crew - the brand’s offshoot Madewell has employed the fashion-conscious star as it’s latest consultant designer.
Is there anything this woman cannot do?
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